Download the Research Note
Top 15 Digital Transformation Trends in 2024
Are you eager to explore the top digital transformation trends for 2024? Do you want to understand how macroeconomic factors may affect digital transformation initiatives? Are you looking to understand how market consolidation might drive architectural changes and business processes? Are you looking to plan your career in a specific enterprise software ecosystem? If so, you have come to the right place.
This concise research note, produced independently and without vendors’ influence, spans over eight pages. Offering brief insights into digital transformation trends, it details how they might impact enterprise software ecosystems. It talks about both macro factors such as economic growth, inflationary conditions, and geopolitical tensions. It also talks about micro factors such as mergers and acquisitions. Also, micro factors such as product and corporate strategy of different enterprise software vendors.
To create this report, we actively monitor enterprise software companies through a variety of sources. These sources include surveys, interviews, and panel discussions. They also include proprietary databases, customer inquiries, industry reports, vendor briefings, and user forums. This guide is specifically designed for digital transformation executives building a case for transformation in their organizations — or enterprise software product executives planning their R&D spend. This guide will also be helpful for digital transformation practitioners when planning their careers.
Questions this report will answer:
How will digital transformation trends such as AI-driven business models impact traditional industrial firms that have been slow to adopt digital strategies?
What are the key regulatory changes expected in AI compliance, and how will they impact enterprise processes?
How will CFOs’ conservative investment strategies in 2024 affect digital transformation initiatives?
What risks do impulsive software purchases pose to long-term enterprise architecture and technical debt?
How will geopolitical shifts impact global supply chains and business process adjustments?
What new regulations around currency and monetary flow should businesses anticipate in 2024?
How will decision-grade data and AI models improve supply chain forecasting and cash flow optimization?
In what ways will digital transformation trends such as enhanced collaboration between supply chain networks create a competitive advantage for large enterprises over SMBs?
How will ESG and sustainability regulations drive changes in enterprise software and reporting requirements?
What challenges will companies face in implementing ESG and sustainability reporting due to the lack of standardized architectural guidelines?
How will continued enterprise software consolidation in 2024 create new architectural patterns and operational challenges?
What are the primary risks associated with short-term-focused software adoption strategies in a conservative business climate?
This is Our
Case Study
A brief walkthrough of a recent customer who went through the process of developing the strategy to transform their current eCommerce operations to include a buy-online-and-pick-up-in-store and buy-in-store-ship-to-home business model.

Problem
A leading fashion retailer with more than 30 stores throughout the United States was struggling with the customer experience and accommodation of business models such as buy-online-pick-up-in-store due to disconnected eCommerce and fulfillment systems. They needed omnichannel experience that could transform their experience and help them compete with their larger peers.
Solution
They hired ElevatIQ to assess their as-is and to-be state and come up with the strategy to enable the needed experience. Through the series of workshops and secondary research of their data, ElevatIQ formulated a strategy with the changes in business processes, information architecture, and systems.
Outcome
The strategy resulted in a clear alignment of their executive teams with a refined understanding of their business processes and operations. The strategy also resulted in a clear understanding of the investments and solutions required to implement the strategy.