Zoho: Rolls Out Ulaa Enterprise Browser

Zoho: Rolls Out Ulaa Enterprise Browser

Last Updated on May 22, 2025 by Shrestha Dash

Zoho Corporation has introduced the Zoho Enterprise Browser. A secure, enterprise-ready version of its privacy-focused web browser, Ulaa. Designed to meet the security and visibility needs of modern organizations, the Zoho Enterprise Browser aims to provide robust protection at the browser level, reducing reliance on third-party tools and virtual environments. This launch reflects the growing trend of browsers becoming central to enterprise operations, necessitating enhanced security measures.

Structured Breakdown of the News

Browsers as Enterprise Frontlines

Browsers have become critical interfaces for employees handling everything from corporate data and communications to financial transactions. Recognizing this shift, Zoho has positioned the Zoho Enterprise Browser as a solution with security embedded directly at its core. This approach offers protection without the need for additional software layers like virtual desktop infrastructure (VDI) or complex third-party plugins.

“The shift to cloud-based software has made the browser the largest attack surface inside an organization, yet no software vendor has been able to produce a secure browser that strikes the correct balance between depth of policy controls and straightforward usability,” said Raju Vegesna, Chief Evangelist at Zoho. “Ulaa Enterprise addresses the need for a proactive and comprehensive security solution for businesses to reduce their attack surface, keep users secure, and stay in control of their security.”

Policy-Driven Security and Visibility

The Zoho Enterprise Browser offers centralized policy management, allowing IT administrators to manage user behavior by controlling access, downloads, browser extensions, and more. This centralized approach ensures uniform application of rules across teams and departments.

Complementing policy controls, the browser includes data loss prevention (DLP) features at the browser level. This blocks unauthorized uploads, screen captures, downloads, and even copy-paste actions involving sensitive data, all without needing to add additional software layers. With granular visibility tools like detailed audit logs and real-time risk monitoring, IT teams can proactively enforce compliance and security policies without relying on after-the-fact incident responses.

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AI-Driven Protection and Productivity

Zoho’s AI assistant, Zia, is integrated into the Zoho Enterprise Browser. It plays a key role in real-time phishing detection through its ZeroPhish feature, which evaluates URLs and page behavior to block threats before users engage with them. Zia also performs smart web categorization, automatically filtering out unsafe websites to create a safer browsing experience. Additionally, Zia enhances productivity with tab organization based on user behavior, making navigation across tasks more seamless for end users.

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Designed for Easy Use and Low Overhead

The Zoho Enterprise Browser emphasizes a low-IT overhead model, simplifying deployment and eliminating the need for resource-intensive virtualization or security platforms. Policy updates are instantly propagated, allowing changes without affecting performance or requiring end-user action.

The browser supports ethical monitoring practices, allowing IT teams to oversee activity in a focused manner without crossing into invasive territory. Its Chromium-based design ensures familiarity for users, while built-in security mechanisms operate in the background to enhance protection without altering workflows. Importantly, the Zoho Enterprise Browser supports cross-platform compatibility, functioning across Windows, macOS, Linux, Android, and iOS, enabling uniform protection and access for mobile and desktop users alike.

Availability and Pricing

The Zoho Enterprise Browser is currently priced at $1 per device per month or $10 per device annually, positioning it as a cost-effective option for enterprises seeking secure browser environments without substantial infrastructure investments. The browser has seen increased interest, with a 2.5x rise in downloads and monthly active users since 2023.



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Common Questions We’re Hearing

Q1. Is the Zoho Enterprise Browser meant to replace antivirus or endpoint security platforms?
Not entirely. While it enhances security at the browser layer, where many attacks now originate. It complements, rather than replaces, broader endpoint security strategies.

Q2. Will employees need training to switch to the Zoho Enterprise Browser?
No. It is built on Chromium, offering a familiar browsing experience. Most users can transition without needing additional onboarding.

Q3. How does this browser compare to using third-party security extensions or plugins?
Unlike extensions that operate on top of existing browsers, the Zoho Ulaa Browser is designed with security built into the browser itself, enabling stronger enforcement and reduced risk of circumvention.

Analyst’s Take on This

Evaluating Merits and Limitations

Merits:

  • Strong browser-native security without reliance on external tools
  • Low cost, easy to deploy, and quick to scale across devices
  • Ethical monitoring and privacy-centric AI models
  • Cross-platform access supports distributed and mobile teams

Limitations:

  • Browser-level DLP may not capture threats originating from native or hybrid apps
  • Overreliance on the browser as the sole security layer may create blind spots
  • AI-based features like phishing detection need to be tested at scale to assess false positives or blind spots

Impact on Buyers

CIOs: Governance Without Complexity

  • For CIOs, the Zoho Enterprise Browser introduces a direct way to secure enterprise workflows without layering additional infrastructure. It allows centralized policy enforcement, real-time risk monitoring, and role-based restrictions. All managed at the browser level. This approach reduces reliance on third-party security platforms or virtual desktop environments, offering a streamlined alternative with lower operational overhead.
  • Because the browser integrates Zia-powered features like phishing detection and smart web categorization, CIOs benefit from proactive, AI-enhanced protection. These built-in defenses target one of the most commonly exploited vectors in cloud-first environments: the browser itself. While early indicators are positive, CIOs will still need to evaluate how the AI scales with complex use cases and whether its threat detection maintains accuracy over time.
  • The Zoho Enterprise Browser also supports ethical, non-invasive monitoring practices, helping IT leaders maintain transparency and trust while safeguarding business-critical data. Its cross-platform compatibility ensures coverage across devices without disrupting user experience, making it a practical fit for distributed and hybrid teams.

CFOs: Predictable Costs, Efficient Scaling

  • From a financial perspective, the Zoho Enterprise Browser offers a flat and transparent pricing model—$1/month or $10/year per device. Thus, allowing CFOs to plan IT budgets without hidden fees. This cost structure makes it feasible to extend enterprise-grade protection across more endpoints, especially as more departments rely on browsers as their primary workspace.
  • Unlike traditional browser security setups that require virtualization or licensed third-party tools, the browser is lightweight and designed for rapid deployment. This helps reduce IT infrastructure spend while enhancing overall security posture. As businesses scale operations and adopt more SaaS solutions, this browser-based security model aligns with CFO priorities: cost-efficiency, predictability, and broad coverage.
  • The Zoho Ulaa Browser eliminates the need for layered tools, enabling CFOs to assess its ROI more clearly. By bundling security, usability, and AI-driven monitoring in one solution, it reduces both direct costs and indirect productivity losses that come from managing fragmented systems.

Trends and Predictions

The launch of the Zoho Ulaa Browser reflects a broader shift toward browser-first enterprise environments, especially as SaaS reliance grows. With more workflows taking place within browsers, secure enterprise browsers are emerging as a dedicated category. AI-based threat detection at the browser level is likely to expand, while ethical surveillance and privacy-respecting AI models will become key differentiators in enterprise IT procurement. As more enterprises prioritize both security and user trust, Zoho’s approach – blending affordability, AI, and privacy aligns with an evolving market demand.

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